Shoplazza is an e-commerce platform customized specifically for cross-border e-commerce. The integration of overseas marketing channels and multi-platform advertising placement are the key sources of its traffic. Attract users from over 150 countries around the world and offer multi-channel marketing promotion, including Facebook, Google, TikTok, Instagram, Twitter, etc. It also enables one-click migration of Shopify stores and one-click capture and listing of products and reviews from Amazon or AliExpress on independent websites. Directly connect to the advertising system of Google/Facebook/TikTok, and start shopping ads with one click, helping DTC brands go global. The platform traffic characteristics and entry process are as follows:
Platform traffic characteristics
- Extensive advertising placement channels: Deeply integrated with major advertising platforms such as Google, Facebook, and TikTok, it supports functions like data synchronization and feedback. Merchants can leverage the powerful advertising placement capabilities of these platforms to precisely target their audience, increase brand exposure, and boost product sales.
- Social media integration advantages: It can be seamlessly integrated with social media platforms such as Facebook, Instagram, and TikTok. Merchants can conduct social promotion, collaborate with influencers, and other marketing activities through these platforms. By leveraging the vast user base and high user activity of social media, they can rapidly enhance brand awareness and product sales.
- Powerful search optimization function: The platform focuses on SEO optimization, providing merchants with a rich array of SEO tools and setting options to help them optimize website content and structure, improve their natural ranking in search engines, and thereby gain more free traffic.
- Multi-language and multi-currency support: Supporting multiple languages and currencies enables merchants to conduct localized operations based on the demands of different markets, better serving consumers in various countries and regions around the world and expanding market coverage.
- Excellent user experience: It offers a wide range of templates and page design tools. Merchants can design attractive store pages based on their brand style and needs. Meanwhile, the website performance of the platform is well optimized, with fast loading speeds, which can enhance the browsing experience and purchase conversion rate of users.
“入 入 程 序” 可 以 翻 译 为 “entry process” - Register an account: Visit the Shoplazza official website, click on “Free Trial” or “Register Now”, fill in your email address, password and other information to complete the registration. After registration, you will receive a Shoplazza backend management account.
- Select a package plan: Shoplazza offers a variety of package plans, including basic packages, professional packages, and advanced packages, etc. Merchants need to choose the appropriate package based on their own needs and complete the payment as prompted.
- Set store information: Log in to the Shoplazza backend management account, enter the “Settings” page, set basic information such as the store name, currency, and language, and submit company, tax, and other materials to complete real-name authentication.
- Configure payment methods and logistics services: In the back-end management system, merchants need to configure payment methods and logistics services. They can choose payment platforms such as PayPal and Stripe, as well as suitable logistics companies, to ensure global payment and delivery.
- Add products and categories: Merchants can manually input or batch add product information, including name, description, price, inventory, etc., by importing CSV files, and set appropriate categories for the products to facilitate customers’ browsing and purchase.
- Design store pages: Shoplazza offers a wide range of templates and page design tools. Merchants can easily design pages based on their brand style and needs using a drag-and-drop editor without the need for professional programming skills.
- Publish the store: After completing the above steps, click “Publish”, and the store will be officially launched. Customers can visit the online store to browse the products and make purchases.
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