How much do you know about TikTok’s shipping model?

TikTok’s shipping model
Preparation and Shipment: The seller must complete the packaging of the goods within 72 hours after the order is generated and deliver the package to the designated TikTok consolidation warehouse, or have it picked up by TikTok’s logistics service provider at the door. After sorting, quality inspection, packaging and other operations, the consolidation warehouse will send the goods to overseas warehouses for temporary storage.
Distribution and Delivery: Overseas warehouses cooperate with local logistics providers based on the regions where consumers are located to unpack and deliver the goods to consumers. Under this mode, the transportation process of the goods is handled by TikTok’s logistics partners, and sellers do not need to contact international logistics themselves.
Seller’s shipping mode
Selecting a logistics provider: Sellers can choose their own cooperative logistics providers, such as international express giants like DHL, FedEx, and UPS, or cooperate with freight forwarders for shipping. For beginners, having a freight forwarder deliver the goods is a relatively suitable choice. It has a lower cost and no need to stockpile goods. After the order is placed, the products are directly sent to the freight forwarder, which then forwards them to the buyer.
Packaging and Shipping: The seller is required to complete the packaging of the goods by themselves and affix the shipping label on the packaging. The shipping label should include the buyer’s name, complete postal address, order number, full name and address of the seller, etc. Then contact the logistics provider to pick up the item. After the logistics provider completes the pick-up, the seller needs to update the order status to “Shipped” in the seller center and enter the accurate and valid item tracking ID and the name of the logistics provider.
FBT Shipping Mode (Fulfilled by TikTok)
Food preparation: Sellers need to send the goods to TikTok’s official overseas warehouse in advance. Currently, this model is mainly available to fully managed merchants.
When an order is generated, TikTok is responsible for the subsequent processes such as sorting, packaging and delivery of the goods, providing fulfillment services for consumers.
Cross-border direct shipping mode
Domestic shipping and transportation: The platform realizes the handover of goods from merchants to the platform through domestic segment service providers picking up goods at their doorsteps. The collection service provider will contact the corresponding merchant based on the contact information maintained by the merchant’s backend to communicate details such as the collection time and the volume of goods to be collected, and collect the goods at their door within the agreed time. Merchants can also send the goods to the distribution warehouse by themselves. The distribution warehouse will sort the goods according to the destination country and different last-mile service providers, then repackage them and hand them over to the international logistics service provider.
Overseas cross-border transportation: Supports various transportation methods such as air, sea and land transportation, as well as the transportation of general cargo, sensitive goods, electrical items and oversized goods. In addition, TikTok Shop also has a cross-border domestic inventory warehouse. As an official warehousing and logistics service, it supports express delivery within 24 hours and direct connection with international service providers, which can shorten the cross-border direct delivery time by 3 to 5 days.
Overseas warehouse shipping mode
Food preparation: Sellers need to store their goods in advance in overseas warehouses of the corresponding countries. This approach is more suitable for large sellers as it requires a certain amount of capital and inventory management capabilities.
Shipping: When orders are generated, goods are directly sent from overseas warehouses to local consumers, enabling rapid shipping and delivery and enhancing the shopping experience of consumers.
If you are a cross-border e-commerce seller on this platform and your users are in China, you can come to SmartDropping, a service provider specializing in purchasing, labeling and shipping on your behalf, as well as an efficient Chinese fulfillment service agent.